If you haven’t seen or heard about 50 cent’s awful opening pitch at the Mets game crawl out form under your rock. Social media and the news was raving about the terrible terrible throw. Which in my opinion is EXACTLY what good ol’ Curtis Jackson wanted. This awful pitch went viral instantly and and reached millions. As did his response. A response which happened to include the hashtags #smsaudio and #animalambition, these have nothing to do with his failed throw, but have gained a couple million brand impressions. If you think 50 cent couldn’t throw a good pitch, think it through. He’s an artist that is very aware of his image.You think he wouldn’t make sure he threw a good pitch if he wanted to?
So yes he “embarrassed” himself, but that’s a small price to pay for getting your brand out to MILLIONS of people. When it comes to publicity plays I love this and I think it’s genius. After all marketing is all about manipulating public opinion to gain awareness!
To conclude I’ll restate 50 cent’s tweet “I’m a hustler not a damn ball player. LMAO…” and yeah he hustled the shit out of the media and is probably laughing his ass off about the free advertising he gained.